“Mesmerizing, daring and fun fine jewelry that suggest wonder: this is what I thrive to create”
— JJewels Milano’s Founder
Our very essence
What we create is extremely fashion oriented fine jewelry, crafted solely in 18 karats gold, diamonds and precious gemstones. Every year we introduce new collections inspired by the upcoming trends of the design world. Each collection is designed and created differently, sometimes featuring one of a kind pieces.
Jjewels Milano is a brand of BlueWhiteGroup, founded in 1974 by David Joshach who has been working in the diamond trade world and lapidary since young age. His passion for jewerly has driven him to the creation of a successful family run company, that today manages two brands and many B2B projects, including vintage jewelry trading. The Group, its headquartes in the heart of Milan, is a member of the Italian Diamond Exchange and works with the most important gemological institutes from all over the world.